FOR HEALTH AND FITNESS COACHES READY TO GROW ONLINE

You’ve got the coaching experience. Let's grow an online business to match. 

VISION is a 6-month mentorship to build the offers, freebies and funnels that turn followers into paying clients, and work through the self-doubt that stops you putting yourself out there.

APPLY NOW

You're great at what you do. Your online business doesn't show it yet.

You've got the training, the experience and clients who get real results with you.

Online, it's a different story.

You put hours into content every week and it rarely turns into paying clients.

Some months the enquiries come in, other months there's nothing, and you can't work out why.

You've popped your coaching link in your stories and posted question boxes that nobody answers.

You're not sure what's working, so the only plan is to post more.

And the longer it goes on, the louder the doubt gets. Maybe you need more followers. Maybe your kind of coaching doesn't sell online.

You're the capable one, after all, so you keep pushing.

But you're here to reach more people with your work and get paid properly for it, without being glued to your phone.

It's time to bring your VISION to life.

BUT RIGHT NOW

You're finding it hard to get out of your own way

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"I spend hours on content and have no systems in place for when I want time off."

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"I would benefit from creating more frameworks and methods. I HAVE them, but my brain struggles to organise them."

“

"I know how good I am, but sometimes I worry about being too “in your face” and marketing myself enough."

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"I'm going to spend all this time marketing and it's not going to lead to clients anyway."

“

"I can sign clients for my in person services, but really struggle when it comes to online."

“

"I want to launch a new offer to scale my income but I worry that no one will buy it, so I put it off."

I finally understood the 'why' behind what I was doing, instead of just trying strategy after strategy.

Shannon taught me how to do this instead of saying "do this or do that" - even though that's what I wanted in the beginning. I got organised, clear on my goals, and figured out what I was actually doing.

My skillset has expanded so much in such a short period of time because someone finally taught me how to do this.

Sarah Burby
BCBA

FORGET WHAT THE BUSINESS BROS SAY

Here's What It Actually Takes


AN INTENTIONAL STRATEGY

Forcing yourself to pump out content and crossing your fingers for an enquiry isn't gonna swing it. You need a clear plan and a way to review what's working, plus an intentional customer journey so enquiries are predictable. 


IDENTITY EXPANSION

In order to get to the next level of business, you have to become the person who can hold it. Decisive. Bold. Someone who trusts themselves, instead of looking at what everyone else is doing.


A MENTOR WHO GETS YOU AND YOUR BUSINESS

Your business coach doesn't understand your client's psychology. Your therapist doesn't speak business. You need a mentor who supports the business strategy and the inner work at once.

INSIDE VISION

How we build it

Here's what we work through together.


STAGE 1

Map it

We start with your Business & Bandwidth Audit at kickoff, before the end of the year.

You leave with: a clear picture of where your income comes from now, what you want it to support, and the one or two things to focus on first.


STAGE 2

Make your offer make sense

We turn how you already coach into a framework clients understand, and price it on the work rather than on what other coaches charge.

You leave with: an offer you can explain in a sentence, and a price you can say without over-explaining.


STAGE 3

Build the path from follower to client

We create a freebie, an email sequence and a content plan where every post has a job.

You leave with: a customer journey that turns followers into paying clients, so posting more stops being the only plan.


STAGE 4

Work through what stops you putting it out there

We work on the self-doubt, perfectionism and fear of being too much, using compassion-focused work rather than pep talks.

You leave with: the ability to launch, post and follow up with leads, even when the doubt shows up.

APPLY FOR JANUARY
YOU'RE DONE HOLDING BACK. JOIN ME IN...

VISION Mentorship

A 6-month mentorship for coaches with 1:1 clients who want to grow online and turn followers into paying clients.

Business & Bandwidth Audit

This is where we map your business and the life you want it to support, so we can create a clear plan that brings that into reality - without burning you out in the process.

2 x 50 min monthly mentoring sessions

Working through the biggest blocks in your business, refining your strategy and building the inner capacity to implement it effectively.

Weekly Voxer support 

Drop your questions any time and I will hop in on Mondays & Thursdays to keep you moving forward between sessions.

Monthly material review

Get my feedback on your sales pages, emails, lead magnets, social content, so your marketing efforts actually pay off.

AND MOST IMPORTANTLY

A mentor who cares about growing your business AND making sure you enjoy running it.

6-month mentorship

ÂŁ3,995

or 6 payments of ÂŁ675/month

What's included:

  • âś“ Business & Bandwidth Audit to map your business and the life you want it to support
  • âś“ 2 x 50-minute monthly mentoring sessions to work through blocks and refine your strategy
  • âś“ Weekly Voxer support on Mondays and Thursdays between sessions
  • âś“ Monthly review of sales pages, emails, lead magnets and social content
  • âś“ Personalised support on offers, sales and building a business that feels sustainable

So you can:

  • • build a clear plan and customer journey that turns followers into paying clients
  • • follow through on the offer or launch you've been holding back on
  • • grow a business that impacts lives without sacrificing being present with yourself and the people you love

We start in January. Kickoff calls happen before the end of the year, so you go into the new year knowing exactly what you're working on and why.

APPLY FOR JANUARY

HOW IT WORKS

STEP 1

Submit Your Application

Get in touch and let me know what you're working towards, and ask any Q's you have about mentorship.

STEP 2

Let's Chat

I'll send you a DM on Instagram (I like to voice note) so we can talk beforehand to see whether this feels like a good fit.

STEP 3

Secure Your Spot

If you're excited to start, I'll send you the link to sign up. Your kickoff call happens before the end of the year, where we audit your business and set your goals. Then we start properly in January.

APPLY NOW
WHO'S GUIDING THIS

Oh hi, a mentor who actually still coaches!

I've run a successful coaching business solely online for 8 years and counting, serving 320+ clients across 24 countries and bringing in multiple six figures of revenue, without ever emphasising fat loss or physique change.

I continue to coach clients to this day, which means I'm still IN the business, not just talking about it.

I have a Diploma in Compassion Focused Therapy, which is why this isn't like most mindset work you've tried. When you're a logical thinker who lives in their head, you need more than just cognitive reframes to help you change how you feel and follow through on what you know.

I've spent years mentoring coaches on repositioning away from fat-loss-first coaching, and building businesses they actually believe in, without burning themselves out to do it. 

I'd love for you to be next.

LET'S WORK TOGETHER
IS THIS YOU?

Let's be honest about fit

THIS IS FOR YOU IF

You know how good you are, but you second-guess how to market yourself


You already have 1:1 clients and want more of your income coming from online work


You want the confidence to say no to people who aren't actually your ideal clients


You have an idea of an offer you want to launch, but you're holding back because you're not sure anyone will buy it


You want a marketing ecosystem that doesn't require you to be online 24/7 to make sales

THIS ISN'T FOR YOU IF

You're on the verge of burnout and seriously considering quitting business


You're looking for quick client‑acquisition hacks


You'd rather avoid the inner work underneath the marketing


You want to outsource ownership of your business to someone else instead of being empowered to make your own decisions

Let this be the year
your hard work pays off...

Price what you really want to charge, and stop over‑explaining why you're worth it

Follow through on the launch you planned, instead of talking yourself out of it

Build a business that scales without needing 50+ clients a week to hit the income you want

Trust your own voice again, no matter how many people told you what you wanted to build wouldn’t work

Fly on flights that make sense for you, rather than only the cheapest, because you built your business to bring in the revenue you want, not just what you need to get by

Finally feel fulfilled in your business and life outside of it
You may be asking yourself...

WHAT YOU'RE BUILDING

You've got the expertise to help people - now you need the business to match.

If your content isn't turning into paying clients yet, apply below and I'll follow up within 48 hours.