Doubting Your Content And Struggling To Sign Clients? Start Here.
Meet Marketing With Spirit: a 12-week step-by-step course that helps you build a content strategy you’ll actually stick to, so you can sign the right clients without burning out.
HIT ME WITH IT!
You're here to make a difference - let's make sure people know about it.
You know you've got what it takes to changes lives, and there are people out there who need your help. But if they don’t know you exist, you can’t make the impact you’re here to make.
IT'S TIME TO MARKET YOURSELF WITH CONFIDENCE.
You're a coach with a passion for helping others, but marketing?
That's another story.
01. Inquiries are inconsistent
Some weeks, you’re getting interest, and other times… nothing. Without a steady demand, you’re left scrambling when a client leaves, unsure where your next one will come from. You want consistent inquiries and an interest list so you’re never starting from zero.
02. You're overthinking what to post
You want to create content that actually attracts clients, but instead, you overthink what to say, worry you’re repeating yourself, or sit there staring at a blank screen. The pressure to 'post more' just leads to more stress, and when something flops, it’s even more discouraging.
03. Marketing feels like a constant struggle
You’ve tried different approaches. Following social media gurus, hiring mentors, even rebranding, but nothing seems to stick. It’s exhausting, and you're tired of second-guessing.
How will your life change when you have…
A steady flow of clients
When a client wraps up, you already have new inquiries waiting. Your interest list is full of aligned clients who want to work with you, and signing clients feels predictable, without the stress or uncertainty.
A strategy that feels natural
You know exactly what to say and how to say it, creating content that feels natural and deeply resonates with the right people. You're growing your business in a way that feels good to you.
A business that supports you
Your income is steady, you take breaks without panicking and you finally have the mental space to focus on what matters: coaching, living your life, and enjoying the business you’ve built.
You are capable. You are ready.
And with the right strategy, you’ll make it happen.
I finally have a strategy that works.
I tried so many different things - ads, mentors, sending DMs - but there was no strategy and my results were inconsistent. I wanted to learn an actual strategy beyond 'post more' or 'send more DMs' that helped be attract and nurture my ideal client particularly with body image and relationship with food.
Learning how to apply the stages of change to my content helped me post with intention, making Instagram posts, stories, and emails way easier. The two-week story process alone was a game-changer!
Since implementing what I learned, I’ve signed four new clients and seen a big increase in my email open rates. I finally have a strategy that works, and feels good.
JONNY LANDELS
BODY IMAGE COACH
DRUMROLL, PLEASE! WELCOME TO:
Marketing With Spirit
A 12 week course to help compassionate coaches build a psychology-driven content strategy that attracts a steady flow of aligned clients and creates a business that truly supports them.
ENROLL NOW
This is a 12 week program
You'll focus on a different skill every week over 12 weeks, giving you the time and structure to apply what you learn as you go. But if you need more flexibility? No problem. You can go at your own pace and revisit the material whenever you need.
giving you structure & psychology
From understanding what makes clients take action to creating content that builds trust, this course breaks down evidence-based marketing strategies in a way that finally makes sense, so you can confidently attract aligned clients.
to create your own content strategy
This isn’t just another course that throws information at you. By the end, you’ll have a step-by-step content plan, a clear messaging strategy, and the confidence to market your coaching without overthinking or second-guessing.
Excited yet?! Here's your step by step roadmap!
MODULE 1
Understand Your Marketing Blocks
Identify what triggers your threat system in marketing (overthinking, perfecting, avoiding) and begin to create a steadier mindset, so it stops feeling personal and starts feeling possible.
MODULE 2
Show Up With Confidence
You’ll get clear on how you want to show up and what confidence actually looks like for you. Using simple, powerful tools from Compassion-Focused Therapy, you’ll start showing up online as the version of you that’s grounded, warm, and genuinely helpful.
MODULE 3
Define your ideal client
You’ll learn how to speak directly to the people you want to work with—so they feel seen, understood, and ready to reach out. Through interviews and mapping tools, you’ll get crystal clear on what they’re struggling with and how to create content they connect with.
MODULE 4
Build Your Marketing Ecosystem
No more wondering what to post or where to show up. You’ll map out exactly how you’ll get seen and where you'll deliver value. Plus you'll set realistic weekly goals you can actually stick to.
MODULE 5
Create Effective Content
Start creating content that actually guides ideal clients forward. You’ll match your posts to where your audience is at (even the lurkers) and build trust every time you show up.
MODULE 6
Show Up on Stories
Stories don’t have to feel awkward or invasive. You’ll learn how to use them strategically to build connection and sign clients, without needing to share your entire life.
MODULE 7
Sell With Integrity
Sales shouldn’t feel like pressure for you or your audience. Learn how to reduce doubt and hesitation and talk about your offers in a way that builds trust and increases follow through.
MODULE 8
Write Compassionate Copy
Words shape how people feel. Learn how to write in a way that evokes emotion, builds self-efficacy, and reduces resistance, so your audience feels supported, not pressured, when engaging with your content.
MODULE 9
Monthly Reflection + Review
MODULE 10
Manage Your Frustrations
Not getting the engagement you hoped for? Feeling like no one cares? This module helps you process the emotional side of marketing and so you can post with confidence and consistency.
MODULE 11
Creativity + Enjoyment
Marketing doesn’t have to be draining. You’ll learn how to create in a way that feels energising and fun, not exhausting.
MODULE 12
Plan for the Long Term
You’ll learn how to structure your marketing in seasons to align content with your business and life goals, and explore ways to build interest beyond Instagram.
Ready for a strategy that works?
Hi! I’m Shannon.
I'm a nutritionist and body image expert with a diploma in Compassion-Focused Therapy.
I mentored coaches for five years and what I saw again and again was this: they weren’t lacking information.
They were stuck in self-doubt, overthinking every post, and feeling like no one really wanted what they had to offer.
And without a clear strategy they actually trusted, it was easy to spiral, post inconsistently, and second-guess their ability to grow their business.
It wasn’t until I trained in Compassion-Focused Therapy that it all clicked.
Marketing activates the same threat systems I help clients navigate in food and body image work - and most marketing advice completely ignores that.
Marketing With Spirit brings strategy, mindset, and integrity together.
Here's A Full Look At What You Get!
12 Video Modules
Learn the science behind marketing so you can sell any offer, with a step by step path to help you take action.
Market Research Worksheets
Identify and understand your ideal client, so you can craft messaging that resonates and attracts the right people.
Marketing Plan Tracker
Craft your strategy and monitor your progress so you can troubleshoot and optimise as you go.
100+ Content Prompts
Tailored prompts designed to create focused content that speaks directly to your audience at each stage of the customer journey, ensuring engagement, connection, and conversions.
14 Days Of Selling On Stories
Sell authentically on Instagram stories with prompts designed to engage and convert your audience, so you know exactly how to sign clients without feeling pushy.
Testimonials That Convert Guide
Collect transformation-focused testimonials without progress photos. This guide will help you ask the right questions to showcase your impact and authority.
Complete 12 Weekly Modules
Build An Effective Content Plan
Test, Review & Refine
Get Lifetime Access to Material
And because I've got your back, you'll also get:
BONUS 1
Quick Content System
Learn how to batch content and create a seamless scheduling system, saving time and reducing stress. This is the skill that will allow you to take time off in your business without letting your marketing slip.
ENROL NOWBONUS 2
Imposter Mindset Training
Stop second-guessing yourself. Gain confidence in marketing with mindset strategies to manage self-doubt and own your expertise.
ENROL NOW
You'll get all the tools you need to:
+
Attract the Right Clients
No more guessing or scrambling for inquiries. You’ll have a psychology-driven strategy that brings in aligned clients consistently.
+
Create Content That Converts
No more posting and hoping for the best. You’ll know exactly how to create content that engages, builds trust, and gets clients signing up.
+
Sell Yourself With Confidence
Talking about your offer won’t feel awkward or forced. You’ll know how to communicate your value in a way that feels natural and effective.
I've tried a lot of shit...
How Do I Know Marketing With Spirit Is Different?
We don't do fads or scammy tactics. MWS its rooted in the psychology of communication and relationships, helping you create content that resonates with the right clients. And because knowing what to do isn’t enough, this course also gives you the mindset tools to actually put it into practice.
SAY NO MORE - SIGN ME UP!
I've signed 7 clients without promoting fat loss!
I needed a marketing strategy that actually converts, without feeling overwhelming. I had taken two other marketing courses before, but they didn’t dive into psychology or show me how to tailor my content to my ideal client.
Marketing With Spirit gave me exactly what I needed: structure, a clear roadmap, and a way to track my progress. I finally learned how to use feed posts to evoke and stories to sell, instead of wondering why my CTAs weren’t working.
Now, I feel less stressed and more in control of my income. I’ve sold 7 packages without talking about fat loss!
APRIL DIRTEATER
DIETITIAN
Now is the time to create a strategy that gives you the freedom to grow your business on your terms.
IT'S TIME FOR YOU TO JOIN:
Marketing With Spirit
Monthly Plan
3 Payments of £335
Pay In Full
1 Payment of £995
Get on the waitlist!
MWS is currently closed. Pop your details below to be notified when it next opens up.
This program is for you if...
You want to attract clients who truly value your coaching, not just anyone willing to pay.
You care about marketing with integrity and want a strategy that feels aligned with your values.
You're ready to build a business that supports your life - with financial stability, freedom, and actual work-life balance.
This program is not for you if...
Your clients aren't consistently getting results. This course won't help you compensate for a poor service.
You’re looking for quick-fix sales tactics instead of a strategy that builds trust and long-term success.
You don’t care about client fit and just want to sell programs to anyone who will buy.
Tired of trying everything?
If you’re here, you’ve probably already tried posting more. Listening to the business podcasts. Following the IG hook templates.
Until the engagement dropped, or the post flopped, or you felt like no one cared.
You are not the problem.
You’ve just never had a strategy that took your mind, your nervous system, and your values into account.
Marketing With Spirit was built for exactly that.
If you’re still here, something in you knows you’re not ready to give up.
Let’s simplify your marketing and build a business that supports the life you want to live.
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