COMPASSION-FOCUSED COACHING FOR BUSINESS OWNERS
Trade self-doubt for self-trust, so you can build the business you know you're capable of.
You second-guess everything, procrastinate on building offers because you're convinced no one will buy, and wonder what's wrong with you that this doesn't come as easily as it seems to for everyone else.
You don't need another business strategy. You need someone who understands why you already know what to do, and still can't make yourself do it.
Recognise this cycle?
You've learned the business strategy, but when it comes to following through...
You've got two hours of free time to actually work on the business, and it takes you so long to get into it that you end up doing nothing, then you're furious with yourself for it.
You've done so much professional development, and you still worry you're not good enough, that people shouldn't pay you what you charge.
You worry about getting called out by other coaches. It takes you a lot to post on social media, or promote your coaching (direct selling!!).
You tell yourself you're 'behind', which feeds a cycle of overwhelm and procrastination. 'What's the point, what does it matter' thinking shows up, and it's hard to argue with.
You're conscious it's happening, and you still struggle to change it.
Most business coaches try to fit you in a box or strategy that worked for them. I help you work with the patterns that are driving the second-guessing and overwhelm, so you become the business owner who trusts themselves to make decisions and actually follow through.
I got to the source of everything that was keeping me stuck.
I was struggling to grow my business, not compare myself to other coaches, and going through major personal changes and life transitions. I was very all or nothing with it and the constant loop of comparison and self criticism was suffocating.
Shannon taught me how to build a foundation that flows into every area of my life - from time management, to marketing, to grieving major life losses, to how I coach my clients.
Shannon's amazing courses and resources have absolutely helped me, but it's also (and mainly) having support that has meant everything. I was so stuck in a threat and drive loop that I was doing a LOT and not getting anywhere or doing very little and not getting anywhere. Shannon helped me get to the source of all of that!
Shannon was a safe and compassionate guide to healing my relationship with myself.
This has been a huge gift that I will carry forever.
CHRISTINA HOLLAND
HEALTH & FITNESS COACH
When you work on the patterns underneath the business, you'll:
Show up in your business without the self-sabotage
Make decisions. Follow through. Put yourself out there. You still experience self-doubt, but you built the internal skills to show up anyway.
Spend your energy on what actually matters
The headspace you've been spending comparing, and questioning whether you're good enough... becomes available for your work, your clients, and your life.
Become a more effective coach and role model
You can model the compassion clients need because you've actually built it yourself, and you're more grounded as a result.
IS THIS RIGHT FOR YOU?
You might be ready for this work if…
You've invested in business coaching, courses, and professional development - and you're still stuck.
The systems and strategies made sense, but nothing addressed the internal work: the self-doubt, procrastination, and overthinking that's holding you back from actually following through with your ideas.
You're coaching clients through things you haven't fully resolved in yourself.
You help people with emotional eating, body image, self-worth, negative self talk. You're very aware that these are the exact same patterns that hold you back too.
You're tired of the constant back and forth taking up space that should go to your work and your life.
The comparison, the self-monitoring, the constant questioning of whether you're good enough, doing enough, charging enough. You want To apply that energy to actually building your business, not second-guessing it.
You understand yourself well but struggle to change your patterns.
You can see the self-criticism, the comparison, the all-or-nothing thinking. You know it's not serving you, but you can't seem to stop it.
GET STARTEDYou know when a client asks for a meal plan, but it's their relationship with food holding them back...
It's time to apply that same lens to your business.
01. The Kick Off Session
We start by getting clear on two things: what's driving the business sabotage, and what needs to change. Together we build a plan to get you there.
02. Coaching Calls
Every two weeks, 45 minutes to work through what's actually getting in the way - with someone who can see what you can't. You'll leave with something to act on, not just think about.
03. Compassion Practices
Between sessions, you'll work through evidence-based exercises that build the skills to think more clearly, act more intentionally, and show up as the business owner you want to be.
On the weeks between calls, you have the option to submit a short check-in and I'll send back a video with feedback and a tool to try.
Meet Shannon.
I've run my coaching business for eight years, helped over 320 clients across the world, founded Body Image Fundamentals, a program that changed the culture of coach education, and built a business that allowed me to move to Spain. I've also mentored coaches for seven years.
When I did my diploma in Compassion Focused Therapy, I realised it wasn't strategy that was the biggest problem for the coaches I worked with. It was the same blocks that hold my food and body image clients back: self-criticism, shame, and comparison to others.
The bigger my own business got, the more I had to work on myself. More clients means more responsibility. A bigger audience means more visibility, criticism and pushback. I've experienced my fair share of it all. It's the inner work I've done, and the compassion I've built for myself, that's kept me resilient enough to stay in business and keep growing.
My personal experience, professional training, and years of mentoring coaches are why I'm the person who can help you break the barriers that no other support could.
If you're ready to build self-trust and make the impact you're capable of, I'd love to work with you.
Featured & Academic Appearances
Curious about working together?
The imposter syndrome is gone, and I have better work-life balance.
Before working with Shannon, I struggled to connect with patients, especially those with body image issues and poor food relationships. Personally, I struggled with imposter syndrome, working all hours of the day, and wasn't taking care of myself.
Now I'm happier, I have a better work-life balance, and the imposter syndrome is gone. I have more meaningful conversations with patients, and I'm a better practitioner because of it.
EVAN LYNCH
DIETITIAN + PERFORMANCE NUTRITIONIST
I'm a million times more confident in my marketing.
I struggled with my own self-worth and confidence as a coach. I didn't feel able to market my services as body-image focused in an industry obsessed with physical transformations, and I'd get in my own way, questioning if I knew enough to help people.
Shannon also helped me quieten the self-critical, perfectionist voice that was stopping me from taking risks, and I'm a million times more confident in my marketing and on social media.
MAYA ROBINSON
BODY IMAGE & DISORDERED EATING COACH
I'm more confident in who I am and consistent in the behaviours that actually help me.
I came to coaching feeling burnt out, uncertain about my coaching skills, and stuck in perfectionism and self-criticism. I was constantly stopping and restarting.
Shannon dared to challenge me in a helpful way, was there without trying to fix me, was the reflective mirror I needed, and created a space where I felt genuinely heard and understood. She really helped me understand myself, and be there for myself when I'm struggling.
I'm more confident in who I am, consistent in the behaviours that help me, and If eel more relaxed and at ease. Even when Shannon is not there, I feel way more confident in my ability to bounce back after setbacks.
JORDI KAMP
DIETITIAN
You've already spent thousands on mentors and marketing courses. Now it's time to invest in the inner work that makes it all possible.
Trade the self-doubt for self-trust, so you can make the impact you're actually capable of.
START THE CONVERSATION →
